Zenith goes green with their Chronomaster Sport in celebration of their partnership with NFL legend and 4-time MVP, Aaron Rodgers!
For anyone who is a sports fan, and more so, an NFL fan, you would know who Aaron Rodgers is. The 4-time league MVP and starting Quarterback for the New York Jets is one of the game’s most awarded players. So it would seem fitting that the his partnership with Zenith, who’s brand philosophy is “Time to Reach Your Star” is taken to the next level with a limited edition piece celebrating Aaron Rodgers himself.
This is the first time the brand is dong a limited edition Chronomaster Sport, and why not do it with someone like Rodgers, who’s a man used to setting records and firsts with the best touchdown-to-interception ratio in NFL history, he holds the league’s lowest career interception percentage at 1.4 percent and the highest single-season passer rating record of 122.5. No wonder he’s considered one of the greats!
This latest iteration of the Chronomaster Sport has been designed to honour Aaron and his career with the green dial and bezel – the green that’s been with him throughout his NFL career from the Greenbay Packers to now the New York Jets.
As this particular model was designed in conjunction with Rodgers, he wanted to not only have a unique colourway, but also elements of the watch that tie back to the game he loves. For the first time, rather than indices on the dial, this limited edition features hour markers that are applied luminescent Arabic numerals, designed to resemble jersey numbers.
The tri-colour dial configuration on this piece has also been reinterpreted in shades of anthracite, light grey and silver, which all work together nicely and compliment the green dial and bezel. The model has the now familiar three-link bracelet with fine adjustment clasp.
In further celebration of ZENITH’s collaboration with Aaron Rodgers, the sapphire display back is emblazoned with his “AR” logo, a nice touch and fitting for a tribute piece.
ZENITH CEO Julien Tornare shared, “I’m absolutely thrilled that our first-ever Chronomaster Sport limited edition was made in honor for our cherished brand ambassador Aaron Rodgers…He continuously reminds us that the drive to reach your star should never be let go, even in times of challenge. And when you finally reach your star, aim for the next one.”
This sentiment is backed up by Rodgers who adds, “I’m so thankful to ZENITH for giving me the opportunity to fulfil a lifelong dream of designing my very own watch… Working with their team to incorporate all the different elements I wanted to include was a fun adventure and I couldn’t be happier to see our vision come to life in this watch”.
The Chronomaster Sport Aaron Rodgers is a limited edition of 250 pieces and comes in a special presentation box, signed by Aaron Rodgers himself, which adds another unique element to this piece.
It is available for purchase via ZENITH’s physical and online boutiques around the world starting November 2, 2023
Reference: 03.3117.3600/56.M3100
Specification:
- Case: 41mm, 47mm lug-lug and 13mm thick
- Case Material: Brushed and Polished Steel with green ceramic bezel
- Dial: Green-toned sunray-patterned with 3 shades of grey counters with lumed Arabic numerals
- Crystal: Sapphire, domed on both sides, anti-reflective coating inside
- Water resistance: 100 meters
- Movement: El Primero 3600 high frequency automatic movement. Beating at 36’000 VpH / 5Hz with 1/10th second chronograph function
- Power reserve: 60 hours
- Bracelet: Stainless Steel Bracelet with brushed outer and polished inner links and folding clasp
